Tag Archives: CX

Big challenges and opportunities for CX (customer experience) professionals

The November issue of CRM magazine includes a great article for those tasked with managing “customer experience”. CX has become a surging interest as companies get creative about how, when, and where to dialog with their customers. Here, I summarize a few of the challenges CX professionals face and a few tips for helping them navigate the sea of customer dialogs to their advantage. Continue reading